The New Balance Project by Hayoung Jung uses project mapping to trace a transforming line of light on a pair of retro New Balance sneaks. The result is a pop-culture clad clip that touches on the old-school, the new school, the techies and the b-boys.
Set to super funky music, the New Balance Project is sure to cause quite the commotion amongst the blogosphere. Check out the clip in the attached video to get a one-up on your Internet hipster friends.
Stats for Radiant Retro Kicks
Trending: Older & Mild
Research: 2,859 clicks in 289 w
Interest: 3.7 minutes
Concept: New Balance Project
Related: 66 examples / 51 photos
Segment: Neutral, 18-35
Comparison Set: 24 similar articles, including: killer zip-up kicks, fab four footwear, and feline-friendly sneakers.
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