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Geek Love Mugs

The Nerd Dork Espresso Set is for Latte Lovers

— April 1, 2010 — Art & Design
Geek coffee couples finally have plates and saucers to express themselves with, courtesy of the Nerd Dork Espresso Set. Everyone knows that coffee fuels the all night level-up/gold harvesting dates that geeks go on. Not that I'd know anything about that kinda stuff...

The Nerd Geek Espresso Set is right up my friend's friend's alley. What better way to state the obvious than with these cool cups and saucers.

Implications - Though the geek was once seen as the social outcast, today's tech-driven society is based solely on the bright ideas of these awkward, agoraphobic geniuses. Thus, nerds are regarded as modern-day heroes responsible for the epic shift in how today's consumer communicates; the Internet.
Trend Themes
1. Nerdy Coffee Culture - Opportunity for coffee shops and cafes to embrace and cater to the rising trend of geek coffee lovers.
2. Geek-themed Merchandise - Potential for creators to design and sell merchandise that celebrates and caters to the nerd and geek community.
3. Nerds as Cultural Heroes - Room for businesses and organizations to recognize and harness the influence and contributions of nerds in shaping modern-day society.
Industry Implications
1. Retail - Retailers can create and sell geek-inspired coffee sets and other merchandise.
2. Coffee and Cafe - Opportunity for coffee shops and cafes to cater to the niche market of geek coffee lovers.
3. Media and Entertainment - Room for media and entertainment industries to empower nerds and portray them as role models for the younger generation.
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