Ned Corbett-Winder Offers Subscribers a Creative Gift Every Month

By: Christopher DeLuca - Published: • References: notanotherbill and springwise
Ned Corbett-Winder has created a truly phenomenal business model that plays on both nostalgia for real world objects and the excitement that goes with receiving something in the mail. The company NOTANOTHERBILL offers its customers a different creative gift every month.

What I particularly like about the business model that Ned Corbett-Winder has implemented is that it offers customers a great amount of variety and excitement; customers never know what they are going to receive. This is a fantastic idea.

Implications - The digital revolution has made consumers nostalgic for tangible objects. Ned Corbett-Winder's company draws upon this sentiment by providing gifts delivered by post. Companies should draw from this example by how consumers value real objects.