National Geographic Ads Opt for a Unique Promotion

By: Holger Mohr - Published: Nov 18, 2009   Updated: Mar 30 2011 • References: channel.nationalgeographic & blogadilla
To promote their expedition week, the National Geographic Magazine created an online headshrinker. You can upload your photo and choose between some headshrink designs. After a few seconds you will see your own head as a shrunken head -- quite a shocking experience.

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Implications - The Internet now offers a wide variety of ways for consumers to see themselves in a different light -- virtual makeup games and online head shrinking games are great examples of this. If you can push to give your consumers a personalized interactive experience, you will make a solid connection with your market base. Stats for DIY Head Shrinking Trending: Older & Buzzing
Research: 11,903 clicks in 339 w
Interest: 4 minutes
Concept: DIY Head Shrinking
Related: 60 examples / 46 photos
Segment: Males, 12-55
Comparison Set: 22 similar articles, including: stunning science photography, nature photobsession, and your photo as a puzzle.