Thierry Mugler has enlisted Hollywood star Naomi Watts as the face of the campaign for their perfume, Angel.
The commercial for Angel was directed by Academy Award winner Bill Condon and shows Naomi Watts looking princess-like catching a wishing star that is the Angel perfume.
It’s like a Hollywood fairytale.
Implications - The use of ethereal images like those seen in this Thierry Mugler Angel advertisements are peaceful to consumers, especially when considering the deviant, chaotic nature of today's society. Amidst all of the abstract, ostentatious fashion trends of this age, light, feminine, angelic aesthetics persist as one of the cosmetic and fashion industry's go-to themes.
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Concept: Fairytale Perfume Ads
Related: 69 examples / 53 photos
Segment: Females, 18-55
Comparison Set: 25 similar articles, including: superstar perfumes, old hollywood perfume commercials, and illuminated fragrance ads.
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