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This Nando's Commercial Uses Shock to Sell

By: Shelby Lee Walsh - Published: • References: nandoscanada & copyranter.blogspot
If this Nando’s commercial doesn’t make you cringe, I don’t know what will. Using shock, this television spot shows how “crazy good” Nando’s flamed grilled chicken really is. With both an old woman and a hungry man licking sauce off the window, it’s a hard to believe that these two are that desperate for some good cooking, but it seems so.

Check out the latest (and slightly unsettling) Nando’s commercial to see this shock tactic play out for yourself. Stats for Window-Lickin' Foodvertising Trending: Older & Mild
Traction: 2,302 clicks in 198 w
Interest: > 3 minutes
Concept: Nando's Commercial
Related: 56 examples / 43 photos
Segment: Neutral, 18-55
Comparison Set: 20 similar articles, including: disturbing shockvertising, adult worker ads, and gruesome shockvertising.