The MYKITA Franz 24k gold sunglasses are a result of a truly epic collaboration with Bernhard Willhelm.
The MYKITA Franz 24k gold sunglasses are based off the '76 Winter Olympics and feature gold-plated lenses. No word on how the visibility is through these fancy lenses, but it's all about the look anyways.
Implications - Sunglasses are a modern fashionista's must-have item to complete an outfit, and discerning customers are looking for shades that won't appeal to plebeians. Opulent fittings such as gold plating and solid gold accents play on the perennial popularity of precious metals, while retro-modern shapes such as the aviator make these sunglasses designs stand the test of time.
Stats for Gold-Plated Shades
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Research: 6,509 clicks in 310 w
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Concept: MYKITA Franz 24k Gold Sunglasses
Related: 59 examples / 45 photos
Segment: Neutral, 18-35
Comparison Set: 21 similar articles, including: 3d sunglasses, tasseled sunglasses, and double-framed sunglasses.
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