The MSTY App Lets Users Send Music with Texts

By: Charlotte Joyce Kidd - Aug 17, 2015
References: msty & venturebeat
My Song to You, or MSTY for short, is a music messaging app that lets users accompany their funny, affectionate or heartfelt messages with clips of their favorite songs.

MSTY is an instant messaging platform that lets users connect 30 seconds of music to each text. Want to tell someone how you feel about them? Tack on 30 seconds of romantic crooning. Having a great day? Send your BFF some upbeat dance music. The app's algorithm locates the section of the song that best expresses the spirit of your message, so that the recipient isn't getting a generic clip or an unidentifiable intro. The one-of-a-kind music messaging app is connected directly to Apple Music, which means that users will always have access to the latest songs and artists. After listening to and reading a musical message, recipients will also be able to go directly to the Apple store to purchase the included track.

Music messaging will allow users to express emotions more powerfully than they can with a simple text or emoji and more personally than just sending a song.