Spotify's 'Moving to Canada' Playlist References the American Election

By: Laura McQuarrie - Sep 3, 2016
References: movinguptocanada & marketingmag
Ahead of the upcoming US presidential election in November, many Americans have expressed that they will be considering moving to Canada in the case that a certain candidate gets elected into office. This bold declaration has inspired many brands to capitalize on this notion, including Spotify, which created a 'Moving to Canada' playlist.

Spotify draws attention to its Moving to Canada playlist with an ad titled 'Spotify: Moving,' which features a couple driving their entire house north, set to the tune of Flo Rida's 'My House.'

As well as featuring this track by Flo Rida, the playlist on Spotify also includes a number of home- and moving-themed tunes like 'Run Away with Me' by Carly Rae Jepsen, as well as 'Moving in the Dark' by Neon Trees.