Mountain Dew with Green Label Art - First Time Carbonated Soft Drink In Alu-Bottle in US (GALLERY)

Who says: “Art and packaging design are hard to combine.”
Last year Mountain Dew launched a limited-edition series of aluminium bottles featuring designs created by a variety of artists, the so called Green Label Art. This series marked the first time a carbonated soft drink was packaged in an aluminium bottle in the U.S.
The Green Label Art artists are an eclectic mix, ranging in style and notoriety, from apparel and sneaker designers to a vinyl action/toy designer and a lead singer from a top indie band.
The artists were given a plain, 16-ounce aluminium bottle and asked to create their expressions of Mountain Dew. Treating the bottles as a canvas, the artists used a variety of approaches and applications including: tattoo design, cut-and-paste materials, paint, charcoals and computer graphics.

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