Bianca Bartz
|
Motorola knows how to create infectious products, but can they succeed at viral marketing? Their latest campaign for the Motorola Z9 media-slider cell phone will be a good indicator. The ads target fact junkies as they include comparative charts which rate the Moto Z9 against the Nokia 6500 and Samsung U700. When you have to bash the competition, it’s not a good sign, no matter how stealth the defamation is. The mobile phone company has invested so much time and money into the phone, and have been building up its debut for over a year. Now that the launch is just around the corner, they’ve unleashed the ads to “convince us that the Moto Z9 is the handset to buy,” according to Intomobile.com.
 Just to run down the Moto Z9's spec-sheet again, the media-centric slider will sport a quad-band GSM (850/900/1800/1900Mhz) radio with dual-band (850/1900Mhz) WCDMA for some 3.6Mbps HSDPA goodness, 2.4-inch QVGA display, 2 megapixel camera, AGPS, and Opera 8 web browser - all in a 1114×53.6×13.9mm package that tips the scales at 140g.
(intomobile)References: intomobile Filed In: |
Competitive Comparison Ads
Edit
Motorola Z9
Edit
 |
 |
FOUR WAYS TO REACT: vote, favorite, add more examples of Competitive Comparison Ads or comment about Motorola Z9.
|
TREND HUNTER is the world's largest trend spotting and cool hunting community. It is an explosion of cool trends and ideas, fueled by a global network of trend spotters and cool hunters. By tracking the evolution of cool, Trend Hunters stimulate creativity and generate breakthrough ideas. About Us Trends Trend Reports Tools Store RSS (98 Flavors) Innovation Keynotes Exploiting Chaos Terms of Use Tips / Contact Join 0.6205 - Hosted by web3 Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.
|
