Monarch Paint Brushes Receive a Makeover by Erin Bruce

By: Jamie Danielle Munro - Published: Aug 2, 2014 • References: arlecena & packageinspiration
To work on her packaging skills, Erin Bruce decided to do a rebrand of Monarch Paint Brushes that would help the product stand out more.

For the design concept, she placed the brushes in a rectangular box with the handle sticking out the top. Circular holes were then cut out on the front with the name Monarch in the middle, with a large gold-colored M in the background. Overall the paint brushes exude a high quality look, for people that take their painting seriously. It's amazing how much of a difference a packaging design makes on how someone can think of a paint brush.

Sometimes it only takes a different shape or a few cutouts to turn packaging into something memorable. Stats for Cut-Out Brush Branding Trending: Older & Chilly
Research: 536 clicks in 94 w
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Concept: Monarch Paint Brushes
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Segment: Females, 18-55
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