Superstar

The Moleskine SMS Notebook Allows Users to Shoot Messages

By: Jordy Eleni - Published: • References: store.moleskine & nylonmag
The Moleskine 'SMS Notebook' has been launched in celebration of picture messaging's 20th anniversary. The hardcover 9x14 product features a three-step system that flings notes between users. The recognition of school-time note-passing here is comedic, especially for a traditional stationary company that specializes in agendas.

The SMS message has revolutionized the way cell phone users interact. The instantaneous spread of images has accommodated a visual culture, allowing tech enthusiasts to pass images back and forth between one another. This take on the tech tool is ironic given its non-digital form. Nonetheless, Moleskine has yet again done an excellent job of accommodating quotidian activity, and while it does cater to a young audience, the slingshot feature may provide for some interesting workplace interactions. Stats for Slingshot Journals Trending: Older & Mild
Traction: 2,965 clicks in 124 w
Interest: 2 minutes
Concept: Moleskine Sms Notebook
Related: 48 examples / 37 photos
Segment: Neutral, 12-55+
Comparison Set: 18 similar articles, including: tech-themed stationery, lavish leather notebook carriers, and suave lumber laptop protectors.