Customize Color and Studs
Implications - In a world where people are all striving to look the best they can it is often hard to come across items that are truly unique. Brands that let people customize their products are not only letting people have the chance to become part of the brand, but also letting them be individualistic. Owning something that you have had a hand in creating makes that item feel more special than something picked off a shelf.Stats for Modular Shoes Trending: Older & Buzzing
Traction: 10,632 clicks in 432 w
Interest: 4 minutes Concept: Modular Shoes
Related: 65 examples / 50 photos
Segment: Males, 18-35 Comparison Set: 24 similar articles, including: shape-shifting androgynous editorials, contemporary classic menus, and father-daughter rap videos.