We've seen some high-end hotels that have them. And we've heard about the cheap, plastic kiddie versions. I'm talking about floating swimming pools.
Mobideep, a Thailand-based company, now offers modular, floating pools and docks that can be installed at your home in less than a day. As the photo gallery shows, these floating pool docks offer a variety of pieces that can be configured in a variety of ways. Lake not included.
Implications - For those consumers who are fortunate enough to live their lives off of a disposable income, ultra-luxury and high-end products are very appealing. Businesses that can discover unique pleasures in which this particular group of consumers can indulge will likely experience high levels of success and profit.
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Concept: Modular, Floating Pools
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Segment: Neutral, 18-55
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Modular, Floating Pools
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