The New Miu Miu Tokyo Flagship Store is Understated and Box-Like

By: Rebecca Byers - Mar 26, 2015
References: herzogdemeuron & dezeen
15 years after completion of a Prada location across the street, Basil-based Herzog & de Meuron have created a dazzling Miu Miu Tokyo flagship store. The solid steel structure is understated and boasts a mesmerizing giant steel awning that creates towering slanted interior walls.

The Swiss architecture firm designed a compelling interior that features textured copper sheeting on the exterior tilted walls contrasted against bright green wallpaper that matches some of the seating. The store also boasts delicate copper clothing racks sparsely placed to emphasize the high ceilings.

Located in Tokyo's Aoyama district, the storefront is a warm space that is likely so expertly executed due to the longtime working relationship between the brand and the firm.