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Missoni and San Pellegrino Make a Playfully-Patterend Bottle Label

By: Allison Love - Published:   Updated: Jul 12 2011 • References: worthlookingat.tumblr & notcot.org
Missoni and San Pellegrino have teamed up to create quite a luxurious-looking water bottle. The label features a colorful, intricate Missoni pattern.

The limited-edition Missoni and San Pellegrino bottle is being sold in Italy to support and promote both Italian companies. I really like the look of this patterned bottle; it's probably the only way I could afford or own Missoni. Maybe I'll get a bottle shipped from Italy!

Implications - As consumption levels continue to increase, the importance of presentation and aesthetics has risen to the same level as the quality of the product itself. Labels, packages and advertisements that are showy, aesthetically alluring and creatively infused see elevated consumption levels; a pattern reflective of an increasingly superficial society.

Stats for Designer Bottled Water Trending: Older & Buzzing
Traction: 24,273 clicks in 226 w
Interest: 3.5 minutes
Concept: Missoni And San Pellegrino
Related: 40 examples / 31 photos
Segment: Neutral, 18-35
Comparison Set: 15 similar articles, including: burlesque water bottles, 39 creative beverage bottle designs, and glass water bottles.