If you’re always looking for a unique way to stand out on the highway then missile balloons attached to your vehicle may be the way to go.  These missile balloons were part of an advertising campaign that won the top prize… stay tuned for their release to the public!

Implications - An advertising campaign like this would be sure to raise a lot of eyebrows, without being dangerous or mean-spirited. By devising a creative and interesting method of drawing attention without being intrusive, these advertisers demonstrate the viability of thinking creatively when it comes to marketing. Surprise and delight are two qualities for which every effective advertising campaign should strive.