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The Hilliard's Beer Can by Mint Agency is Refreshing

By: Ana Lopez - Published: Jan 20, 2012 • References: mint-usa and thedieline
The Seattle, United States design agency Mint was commissioned to design the packaging of Hilliard’s Beer. Keeping it simple but elegant, the creative team at Mint produce a can that communicates to consumers the delicious taste of this Amber.

Locating the logo of the beer company at the upper part of the can and using a gold, geometric pattern at the bottom, the designers gave the container a fresh and distinctly retro look. This is what sets this beer can apart from others, as often the approach taken toward beer packaging is much more minimalist.

Using only four extremely attractive colors—black, gold, white and baby blue—the agency Mint created a modern-looking can that appeals to every beer drinker.