Minerva Dairy is Introducing Two New Products to its Portfolio
Michael Hemsworth — February 25, 2023 — Lifestyle
References: minervadairy & storebrands
Minerva Dairy has announced two new additions to its product portfolio that are perfect for consumers to use in their favorite recipes to enhance flavor and more. The products include oil and flavor-infused organic butters that will deliver exceptional taste and quality in any recipe. The brand has said that it is one of only a few manufacturers that can produce at-scale olive oil-infused butters in four-ounce sticks, which are a great alternative option for shoppers to pick up individually.
Fifth-Generation Co-Owner Venae Watts spoke on the new Minerva Dairy products saying, "We’ve seen the growing popularity of spreadable butters in grocers’ dairy cases, and the versatility of butter options in general. This expansion into organic, oil-infused spreadable butter for private label clients and ourselves helps keep Minerva Dairy at the forefront of what customers want.”
Fifth-Generation Co-Owner Venae Watts spoke on the new Minerva Dairy products saying, "We’ve seen the growing popularity of spreadable butters in grocers’ dairy cases, and the versatility of butter options in general. This expansion into organic, oil-infused spreadable butter for private label clients and ourselves helps keep Minerva Dairy at the forefront of what customers want.”
Trend Themes
1. Flavor-infused Dairy Products - Brands can innovate in this category by exploring new flavor combinations and experimenting with different types of oils and herbs.
2. Organic Food Products - Companies can capitalize on the growing demand for organic foods by developing new and innovative products using organic ingredients.
3. Private Label Products - Retailers and manufacturers have an opportunity to offer unique and exclusive private label products, like the oil and flavor-infused organic butters offered by Minerva Dairy.
Industry Implications
1. Dairy Industry - Dairy producers can expand their product portfolio and explore new flavor combinations to meet the growing demand for high-quality, flavorful dairy products.
2. Organic Food Industry - The organic food industry can continue to grow by offering innovative products like Minerva Dairy's organic, oil-infused spreadable butter.
3. Retail Industry - Retailers can differentiate themselves and attract new customers by offering exclusive and high-quality private label products, like the oil and flavor-infused organic butters offered by Minerva Dairy.
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