In order to appeal to a more youthful demographic, the Metropolitan Opera created a way for theatre-goers to 'Create Your Own Series' with its ticket finder.
If you're already a fan of the Metropolitan Opera and know exactly what you'd like to see, it's easy to jump right in and build your own subscription package of five operas. If not, the Met Opera has a short quiz that will suggest some starter choices for you. The quiz seems reminiscent of those on Buzzfeed, since it's snappy and considering that the Metropolitan Opera has nearly 30 productions this season, it's a great way to have some suggestions made, based on simple questions like "What other kinds of art forms do you enjoy?"
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Research: 401 clicks in 104 w
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Concept: "Metropolitan Opera"
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Segment: Females, 18-35
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