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Share a McCafé Coffee Gram

Warm Up a Friend with a Free Hot Drink Using a McCafé Coffee Gram

— November 19, 2015 — Marketing
Good company and great coffee are some of the most powerful ways to re-energize—when possible, why not enjoy both? From November 20th - 26th, 2015 (November 20th – 24 in select provinces), the Free McCafé Coffee promotion returns to Canada, this time with a fun way to share a hot brewed coffee with friends and loved ones.

To kick off the return of the McCafé Free Coffee promotion, you can now treat someone else to a warming cup of coffee using the online McCafé coffee gram generator, and sweeten the deal with a customizable message. It's pretty easy to find an excuse to go for coffee, but to make it official, you can also set a date and commit to it by sharing your plans via email or social media.

If you find yourself constantly tempted by aromatic medium dark roasts, lattes, cappuccinos and other premium McCafé beverages, do your taste buds a favor and enter to win free coffee for a year with this giveaway* from McCafé:

To enter, think of a person who you'd love to have a coffee with. As well as being a daily savior to many, coffee is often at the heart of meetings to reconnect with old friends and romantic dates—so think big! Your dream coffee date could be your best friend, someone who's made a tremendous impact on the world or even a celebrity who you admire. Create this person a customized McCafé coffee gram, and share it to Twitter and include @TrendHunter and #McCaféFreeCoffee to be eligible to win.

Entries will be accepted until November 24th and Trend Hunter will announce one lucky winner via Twitter on November 30th, 2015.

With quality 100% Arabica beans, enticing aromas and a rich, smooth taste, McCafé's medium dark roast coffee makes a comforting companion for early mornings and late night adventures, but it's much more fun to refuel with friends.

*The giveaway is open to Canadian residents only, excluding those from the province of Québec
Trend Themes
1. Customizable Coffee Grams - Innovative opportunity for coffee companies to foster personalized connections through a fun, interactive online platform.
2. Social Media Promotions - Disruptive innovation opportunity for businesses to utilize social media for brand exposure and engagement.
3. Free Product Promotions - Modern promotional tool for businesses to cultivate brand loyalty and encourage customers to try their products.
Industry Implications
1. Coffee - Opportunity for existing coffee companies to utilize online platforms to enhance customer experience and loyalty.
2. Marketing - Disruptive innovation opportunity for digital marketing to leverage social media platforms to increase customer involvement and engagement.
3. Hospitality - Opportunity for hotels and restaurants to offer promotional deals like such to attract new guests and enhance current guest experiences.
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