'McBike' is a Carryout Container Designed to Hook onto Handlebars
References: adsoftheworld & designtaxi
McBike is a food container from McDonald's that is designed specifically to fit onto bicycle handlebars. Each box contains a complete McDonald's meal including a burger, fries and a drink all packaged into one takeaway box that conveniently hangs from a bike handlebar.
This idea was brought forth by the Tribal Buenos Aires agency in Argentina. The main goal was to create a package that catered to the growing number cycling communities. With the increasing popularity in bike culture, these fast food bike carriers are a great way to transport breakfast, lunch or dinner on the go.
McBike allows cyclists to conveniently order from the drive-thru lanes. This packaging is the perfect way for eco-friendly commuters to grab some food without having to stop and lock their bikes.
This idea was brought forth by the Tribal Buenos Aires agency in Argentina. The main goal was to create a package that catered to the growing number cycling communities. With the increasing popularity in bike culture, these fast food bike carriers are a great way to transport breakfast, lunch or dinner on the go.
McBike allows cyclists to conveniently order from the drive-thru lanes. This packaging is the perfect way for eco-friendly commuters to grab some food without having to stop and lock their bikes.
Trend Themes
1. Fast Food Bike Carriers - Convenient food packaging designed for cyclists to transport meals on the go.
2. Growing Bike Culture - Increasing popularity of biking creating opportunities for innovative products and services.
3. Drive-thru for Cyclists - Cyclists can now order fast food from drive-thru lanes, enhancing convenience.
Industry Implications
1. Food Packaging - Opportunity for companies to develop packaging solutions catering to cyclists' needs.
2. Bike Industry - Rising demand for biking infrastructure, accessories, and services due to growing bike culture.
3. Fast Food Industry - Innovation potential in serving cyclists by offering convenient drive-thru ordering and bike-friendly packaging.
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