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Festive Snowman Desserts

These Williams-Sonoma Marshmallow Snowmen are Adorably Delicious

— December 11, 2015 — Lifestyle
Although these Williams-Sonoma Marshmallow Snowmen are relatively simple to imitate at-home, they're part of a larger trend that's happening with regard to prepackaged holiday goods. Instead of making themselves, busy consumers are opting to purchase products like the Williams-Sonoma Marshmallow Snowmen that are always pristine, perfectly decorated and taste delicious, leaving no room for error.

The Williams-Sonoma Marshmallow Snowmen are essentially a series of traditional large marshmallows that have been stacked and speared with a wooden skewer. From here, the Williams-Sonoma Marshmallow Snowmen are finished with facial features and arms that make them look adorably delicious.

Coming in sets of four, the Williams-Sonoma Marshmallow Snowmen can be repackaged and gifted individually or given as an entire set to that special someone.
Trend Themes
1. Prepackaged Holiday Goods - Opportunities exist for innovative packaging and design in prepackaged holiday goods to meet the demands of busy consumers.
2. Imitating At-home - Creating DIY versions of popular prepackaged holiday goods offers a disruptive innovation opportunity for businesses.
3. Perfectly Decorated Treats - The trend of purchasing prepackaged holiday treats offers a chance for businesses to provide perfectly decorated options that require no additional effort from consumers.
Industry Implications
1. Food Packaging - Innovative food packaging solutions can cater to the growing demand for prepackaged holiday goods.
2. DIY Kits - Businesses can tap into the trend of imitating at-home by offering DIY kits with all the necessary ingredients to recreate popular holiday treats.
3. Gourmet Treats - The market for prepackaged holiday treats presents an opportunity for businesses to offer high-quality, perfectly decorated gourmet options that stand out from homemade treats.
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