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Soft Stitched Sneakers

The Marc Jacobs Quilted High-Tops Will Feel Like a Warm Blanket

— May 30, 2010 — Fashion
These Marc Jacobs quilted high-tops are my kind of sneakers; they're not too flashy, but they're still original enough to definitely garner some attention.

The Marc Jacobs quilted high-tops are available in either all black or in all white. They feature a quilted upper that make them like they were pressed in a waffle iron. There is also a strap placed just above the ankle adorned with Marc Jacobs' name.

Implications - **Dig deeper. Less references to Marc Jacobs

Sneakers are heavily worn during physical activity, or during times of heavy walking, and thus consumers appreciate their comfortable designs. The plush, soft nature of these quilted Marc Jacobs high-tops reinforces the brand's loyalty toward style and comfort. Furthermore, companies can follow suit in Marc Jacobs' embrace of retro style.
Trend Themes
1. Comfortable Sneaker Designs - Companies can capitalize on the trend of comfortable sneaker designs by incorporating plush, soft materials into their products.
2. Embracing Retro Style - Brands can explore the opportunity of embracing retro style, like Marc Jacobs, to appeal to nostalgic consumers.
3. Attention to Detail - There is a growing demand for sneakers with unique details, like the quilted upper and branded strap on the Marc Jacobs high-tops, providing an opportunity for brands to innovate
Industry Implications
1. Footwear - The footwear industry can explore the use of plush, soft materials in sneaker designs to enhance comfort.
2. Fashion - The fashion industry can incorporate retro style and unique details in their designs to cater to the growing demand for nostalgic and attention-grabbing sneakers.
3. Sportswear - In the sportswear industry, there is an opportunity to develop comfortable and stylish sneakers that can be worn during physical activity or heavy walking.
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