Fakevertising - Marc Jacobs Retro Tracksuit Man Creates Buzz (GALLERY)

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  Bianca Bartz



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Fakevertising - Marc Jacobs Retro Tracksuit Man Creates Buzz (GALLERY)



Fakevertising - Marc Jacobs Retro Tracksuit Man Creates Buzz (GALLERY)Marc Jacobs is known for creating quirky, bizarre ads. We’ve even featured a few on Trend Hunter, which you can see below. Now a new series of Marc Jacobs ads are stirring a buzz in the fashion blogosphere too, this time featuring a bearded man, with glossy long hair, sporting a retro tracksuit and holding a brown leather bag a he sprawls out in sexy poses.

They’re strange alright, but this time, they’re fake.

We’ve seen fake status bags and fast fashion retailers knock-off designer clothes, but false advertisement is a refreshing spoof. The ads were circulating the web for a while, and for about a week, no one was certain if they were real MJ ads or parodies.

It turns out, it was all a prank, and the creative credit has been given to Hart+Larsson.

After the images first began circulating, no one had any idea who created the ads; not until Fashionista received the following email:

Hello Natalie.

We’re photographers and filmmakers and advertising creatives.

We like to explore and to experiment and to challenge tired notions of what is and what is not.

The New Enthusiasm is our platform.

The New Enthusiasm is the new order of the very thing we are all witnessing.

We’re huge Marc Jacobs fans. And Juergen Teller too.

We aim to flatter.

We thank you in kind.

Have a great day.

Hart+Larsson

And they shot over another email when she carried on asking questions:

ohhhhhh Natalie, we love you and your persistence

For fun.

These are not scheduled to run anywhere but in your pretty little head tonight (just you wait).

We do, however, think Marc, were he as wise as he is (now) taut, should run them in a future issue of W (pass the word).

Interesting! Check out the latest real Marc Jacobs ads featuring Victoria Beckham:

Victoria Beckham Gets Goofy For Campaign - Marc Jacobs Ads II (GALLERY)

A little while ago, Going Like Sixty mused that Victoria Beckham’s timing was all too perfect between the time she was listed on Blackwells’ Worst Dressed List and when she was featured in one of the most peculiar Marc Jacobs campaigns to date. As far as we’d seen of the campaign, Posh never sho… [More]

Leggy Marc Jacobs Ad - Victoria Beckham In A Bag (GALLERY)

Wow, either this is a stroke of marketing genius or a backfire. After Victoria Beckham was listed as number one on Blackwells’ Worst Dressed List, Marc Jacobs released photos of her for the new Spring 2008 ad campaign. At least she had some fun with the photo shoot. She’s always so stern. Is this a … [More]

Bizzare Robotic Fashion - ‘Incredible’ Beckham New Marc Jacobs Ad (GALLERY)

I do not get the new Marc Jacobs ad featuring Victoria Beckham. I know it’s supposed to be avant-garde and all, but it comes off as just plain weird. I much prefer her earlier goofy Marc Jacobs ads (see two images below). Maybe that’s what works best, sticking Victoria in a huge shopping bag! Victo… [More]



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Fakevertising - Marc Jacobs Retro Tracksuit Man Creates Buzz (GALLERY)
Fakevertising - Marc Jacobs Retro Tracksuit Man Creates Buzz (GALLERY)


Read More: hartlarsson   Via: catwalkqueen   Posted: Mar 23, 08
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