Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,450 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,984 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,984 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,450 cutting edge ideas.

Plant-Based Malt Loaves

Soreen's Fruit & Veg Mmms Have 40% Fruit and Vegetable Content Per Bar

— May 6, 2021 — Lifestyle
Soreen is introducing a new range of plant-based malt loaves for kids called Fruit & Veg Mmms in flavors like Blackberry & Beetroot and Orange & Rainbow Carrot. These individually wrapped snacks are vegan-friendly and packed with 40% fruits and vegetables per bar.

The snack bars help parents to offer quick, easy and healthy snacks to their children that are packed with fruits and vegetables yet compromising on taste. The bars are designed to be perfect for enjoying between meals, while still retaining the same "deliciously squidgy energy" as ever.

According to the brand, these snack bars have " 50% less sugar than the average cake bar" and they come in at about 100 calories per serving.
Trend Themes
1. Plant-based Snacks - Opportunity for companies to create healthy and flavorful plant-based snack alternatives for kids and adults alike.
2. Vegetable-infused Foods - Opportunity exists for companies to infuse more fruits and vegetables into everyday foods to help people consume more of these nutritious products in an integrated way.
3. Low-sugar Snacks - Opportunity exists to create great-tasting and low-sugar snacks as an alternative to high-sugar ones, while still retaining great taste and texture.
Industry Implications
1. Health Food Industry - Industry could benefit from marketing and creating healthy snacks that are as convenient and delicious as traditional snack foods.
2. Food and Beverage Industry - Industry could benefit from creating new plant-based snacks and foods that meet the needs of consumers who are looking for healthier and more environmentally-conscious alternatives.
3. Children's Snack Industry - Industry could benefit by investing and innovating in low-sugar and vegetable-infused snacks, as a way to attract health-conscious parents and meet the nutritional needs of children.
4.3
Score
Popularity
Activity
Freshness