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Expressive Makeup Photography

Elle Bulgaria's Latest Exclusive Highlights Technicolored Cosmetics

— January 21, 2016 — Fashion
Giuseppe Vitariello captures technicolored makeup photography for Elle Bulgaria's latest beauty feature. The image series features model Aurora Eysan Sulejmani who pulls off turquoise eyeshadows, deep violet lipsticks and buffed brow looks.

In addition to natural cosmetics that are paired with a punchy red lip, this photoshoot also highlights makeup photography that is more artistic in its theme. Gracing Elle Bulgaria's first issue of 2016, this image series rejects the minimalist and bare-faced look of past seasons and instead opts for heavily applied cosmetics.

Though makeup artist Sara De Virgilio's looks aren't suitable for everyday wear, they exhibit the beauty expert's immense level of talent. The looks are paired with hairstyles by Francesco Fidati and will inspire those who aren't afraid to test out daring cosmetics.
Trend Themes
1. Technicolored Makeup - The rise of technicolored makeup offers disruptive innovation opportunities for cosmetic companies to create bold and vibrant products.
2. Artistic Makeup Photography - The growing popularity of artistic makeup photography opens up new avenues for photographers and makeup artists to showcase their creativity and push boundaries.
3. Daring Cosmetics - The trend of daring cosmetics presents an opportunity for beauty brands to cater to the bold and adventurous consumer who seeks unique and daring makeup looks.
Industry Implications
1. Cosmetics - Cosmetic companies can leverage the trend of technicolored makeup to introduce innovative and vibrant product lines.
2. Photography - The rise of artistic makeup photography creates a demand for photographers with a unique vision and expertise in capturing unconventional beauty looks.
3. Beauty Services - The trend of daring cosmetics calls for beauty service providers to offer specialized makeup applications and tutorials for those seeking bold and unconventional makeup looks.
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