Cardboard Shelving - Eco-Friendly Magma UK Bookstore

I wish I could fly over to London to do my Christmas shopping. Magma, the London bookstore, is drawing present buyers to its first Multi-Purpose product shop and showing off their eco-friendly shelving. Designed by architects Julie Blum and Nikki Blustin, the flat-packed units also fold out into counters and even changing-rooms.

The shop, just a few doors down from the Magma flagship store, features all manner of quirky and unique items, both big brands and one-off creations from local designers.