Summer Insect Jewelry
The earrings are life-size replicas of actual cicadas with their bulging eyes and big wings. Although a little creepy, these Magicicada Earrings by Erica Weiner actually look quite good with summer outfits.
Implications - In the last few years, there has been an increased importance placed on originality and individuality. One of the best ways a company can distinguish itself when selling a common product is by unabashedly appealing to novelty through ridiculous or comedic designs. By bucking convention and focusing on the creation of a unique product, the company will attract interest from consumers seeking products that will differentiate their personal style from that of everyone else.