The Madeline Birthday Club Sends Subscribers Products and Perks

By: Jana Pijak - Jan 15, 2016
References: madeline
The Madeline Birthday Club is a online membership service for fans of the beloved book series by Ludwig Bemelmans. Following a quirky Parisian girl and her group of schoolmates, the Madeline franchise has not only spawned countless book titles and an animated television series but also inspired a 1998 film adaptation.

Fans of the book series can learn more about the franchise's history on its website and can access a variety of games and printable activity pages. Those who join the website's Madeline Birthday Club will gain access to fun perks on their special day. These range from customized illustrations and birthday cards to promotional coupons.

While Madeline is a beloved literary classic that resonates with multiple age groups, its web-based club targets a generation of Millennial parents and their tech-savvy children.