Competition Bashing - Mac Yoga Ad Defames Vista (VIDEO)

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  Bianca Bartz



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Competition Bashing - Mac Yoga Ad Defames Vista (VIDEO)




Competition Bashing - Mac Yoga Ad Defames Vista (VIDEO)

Two prominent lifestyle attributes being embraced by the western culture are the rise in computer and gadget ubiquity, and the increased consciousness of health, as reflected by the embrace of practices like yoga. The fact that the latest Mac ad embraces both of these attributes goes to show Apple is dedicated to staying at the forefront of media communication with their customers.

“Breath out and expel all that bad vista energy,” says the yoga practitioner, played by Judy Greer. “Mac is standing tall and fit, while PC is doing a downward dog pose on a yoga mat on the other side of the instructor. He mumbles about it having “been a stressful year with Vista.”

The video spot illustrates that the stress of a PC can be really hard on a person; that is the contrast. The clarity is then depicted as Apple; the Mac is to your computer needs as yoga is to your health and relaxation needs. 

The latest of those Mac Vs PC offensive viral marketing ads by Apple. This time even the Yoga practitioner(Judy Greer) don’t have the patience to handle the stress from Vista’s lackness and problems. (hemmy.net)


Via: hemmy.net   Posted: Apr 20, 08
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Ads that defame or belittle their competitors really aren't clever ways to reach customers in my mind. If you have a good product, you don't have to do that. :|

By: Bianca Bartz on Apr 20, 08 | 2316 Trends | 434 Comments

But its more fun this way B :)

By: ayMan on Apr 21, 08 | 769 Trends | 368 Comments




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