Luxury Car Time Shares

By: Jeremy Gutsche - Published: Feb 24, 2006 • References: images.businessweek
Exclusive car clubs are springing up in major cities across North America. The concept is sweet: Pay for 1 / 10th of a hot car, like the Lotus Elise, and own it for 1 / 10th the time. Some of the packages include a number of different vehicles. For example, pay $1,000 a month for the right to drive a BMW 3 series 300 days per year, get a Ferrari 360 for 20 days, a Hummer H2 for 40 days and 5 days with a Lamborghini Murcielago.

The idea of luxury car time shares / ride sharing was recently featured in BusinessWeek: "All you have to do is hand over between $3,000 and $10,000 annually for the privilege of taking these unique machines on the road for a few days a year."

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Concept: Luxury Car Time Shares
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Segment: Males, 18-55
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