Lunar Wines is an Australian Brand Boasting Minimalist Bottles

By: Rebecca Byers - Feb 23, 2016
References: thedieline
Lunar Wines is an Australian premium vino brand that has come to be known for its outer space inspirations and a delicate, pastel-hued branding scheme. The brand's logo is clean and concise, proving that minimalism is a helpful, intimidating introduction to a product one may not always purchase. Included in the bottle designs is a Riesling, Shiraz, Viognier Marsanne and a Mataro Mondeuse Grenache.

Realized by graphic designer Nick Edlin, the sleek packaging range is likely to appeal to even those who don't consider themselves a fan of astronomy. The packaging scheme features simple references to the space inspirations, as well as detailed information regarding the region in which the grapes were grown and harvested.