The Code Collection is comprised of several pieces of 14-karat-gold jewelry including pendants for necklaces, brooches and rings. Every single piece in the collection features an elegantly shaped number. The neat thing about this jewelry is the endless numbers of possibilities it presents; users can mix and match the pieces to create important dates or lucky numbers that they constantly want to remind themselves of. Now you can wear your wedding date on your fingers forever.
The Lulu Frost Code Collection is a nifty numerical idea.
Implications - Consumers appreciate products that can be personalized or customized to suit their tastes exactly. These products allow them to convey their values and interests to their peers, and express their individuality.