Praise heaven for Louise Gray's colorful vision in her Spring/Summer 2010 collection! This line stands out not only because of its playful sense of color, but also because of the funky shapes that accompany it.
With fabrics looking ripped and tattered, models with bright makeup splattered on their faces and a clown-like aura, this collection and Louise Gray are both sure to be the ringleaders of tomorrow's fashions!
Implications - The constantly transforming marketplace makes it difficult for companies to garner recognition, and colorful clothing is one way to stand out. Companies must consider how their products have the capacity to surprise individuals into taking notice of their commodities. Shockvertising, excessive color and unfamiliarity are just a few ways that this can be done.
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