Proving You Can Fight AIDS Without The (Red) Trademark

By: idUnited - Published: Apr 27, 2007 • References: loganreal & idunited.wordpress
Trend Hunter has covered a lot of (RED) products, but in February, we posted that the massive hype for (RED) has yielded only $11 million for charity. Disappointing. Well, now we are seeing new companies that are taking the cause into their own hands... but without the (RED) trademark.

Logan Real's custom designed shoes are not “officially” a part of Bono's Product (Red) Campaign. To be honest,.. I don't really care. All I know is that #1 It's a great idea to see other people use the color RED for GOOD. And #2 These shoes are a breath of fresh air Compa(RED) to some of the other (RED) products we've seen in the past.

Instead of screaming (RED)! They just whisper,.. “yeah,.. I know what's up”

10% of the net online sales from the Logan Real Red Collection will go toward the Global Fund to fight AIDS.

This dude from Miami has talent and a conscience,.. not to mention more custom shoes to choose from,.. plus some real nice tees and some stunning leather goods,.. go check him out! Stats for Logan Real Red Collection Trending: Older & Chilly
Research: 3,330 clicks in 473 w
Interest: 4 minutes
Concept: Logan Real Red Collection
Related: 55 examples / 42 photos
Segment: Neutral, 18-35
Comparison Set: 20 similar articles, including: futuristic car wash displays, insect-proof jackets, and syrup-filled cones.