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Eco Deals on Wheels (UPDATE)

The Lodekka Bus Boutique is a Fashion Store Inside a Double Decker

— February 10, 2011 — Eco
The Lodekka bus boutique is a remarkable hip-fashion store fitted ingeniously inside an old double-decker bus, but the store is remarkable in more ways than its unusual choice of structure.

In fact, in addition to the store being built inside a retired double-decker bus, the apparel sold inside the Lodekka bus boutique is also eco-conscious. The result is that the business has the rare privilege to stand as a retailer that has incorporated green awareness inside and out.
Trend Themes
1. Eco-conscious Fashion - Disruptive innovation opportunity lies in creating more fashion stores that are eco-conscious and incorporate sustainability into their products and business practices.
2. Mobile Retail Stores - There is a potential for disruptive innovation in the mobile retail industry, where stores are built inside unconventional structures like buses to provide unique shopping experiences.
3. Green Awareness Retail - Retailers can explore opportunities to incorporate green awareness and sustainability into their business models, attracting customers who prioritize eco-conscious shopping.
Industry Implications
1. Fashion Retail - Fashion retailers can explore the trend of building stores inside unconventional structures like buses to create unique and memorable shopping experiences for customers.
2. Sustainable Fashion - Sustainable fashion industry has the potential to grow by incorporating eco-conscious practices and offering products that prioritize sustainability and green awareness.
3. Mobile Retail - The mobile retail industry can disrupt traditional brick-and-mortar stores by providing convenient and unique shopping experiences through stores built inside unconventional structures like buses.
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