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Live Performance Trend Report

From Holographic Designs to Shipping Container Theaters

— March 25, 2012 — Art & Design
At Coachella 2012, technology enabled long-dead rapper 2Pac to rise once again. After this event, rumors of a tour made up entirely of holographic performers was discussed by numerous media outlets. These developments demonstrate how the world of entertainment is in a constant flux of change, and Trend Hunter's Live Performance Trend Report follows these updates.

Performance structures have also seen many makeovers to keep up with in-vogue movements. Theaters made from old shipping containers, for example, offer an industrial vibe to any live performance. Artists now have the option to enhance their act with enticing visuals and make the most of the space around them. These changes are addressed in Trend Hunter's research.
Trend Themes
1. Holographic Performances - Opportunity for companies to innovate and provide technology for more realistic and interactive holographic performances.
2. Transformational Performance Structures - Opportunity for companies to create modular, innovative, and eco-friendly performance structures using unexpected materials.
3. Virtual Interactivity - Opportunity for companies to merge technology with live performances to create immersive and interactive virtual experiences.
Industry Implications
1. Entertainment Industry - With technological advancements creating endless possibilities for live performances, the entertainment industry has the potential to adapt and cater to diverse audience demands.
2. Architecture and Design Industry - The need for transformational, modular and eco-friendly performance structures presents opportunities for architecture and design companies to test innovative and sustainable practices.
3. Technology Industry - Creating more advanced and seamless virtual and holographic experiences requires cutting-edge technology and innovative software, making the technology industry a vital player in the future of live performances.
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