Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,450 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,984 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,984 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,450 cutting edge ideas.

Illuminated Drinking Cups

The 'Litecup' Serves as a Water Bottle and a Night Light for Kids

— November 9, 2016 — Life-Stages
The 'Litecup' is the name of a product that's like a hybrid of a drinking cup and a night light for kids. As its name suggests, the product is able to emit a soothing glow in the dark, which makes the cup easy to grab and ideal for those who like to keep a glass of water beside the bed at night.

The design of the Litecup itself is also quite inventive, as it features a 360-degree valve that makes it possible to drink from anywhere on the lid. Once the cup's user has finished taking a drink, the cup's valve system locks automatically to prevent any spills.

While the two-in-one drinking cup has clear appeal for children, it's also ideal for adults who also find themselves thirsty in the middle of the night.
Trend Themes
1. Hybrid Products - There is an opportunity for product developers to create more hybrid products that serve multiple purposes, such as combining drinking cups and night lights like the Litecup.
2. 360-degree Valve Technology - The innovative 360-degree valve technology used in the Litecup could be implemented in other drinking containers, improving the drinking experience and reducing spills.
3. Multifunctional Night Lights - The Litecup demonstrates the potential for multifunctional night lights beyond traditional lamps, such as those that incorporate drinking cups or other practical uses.
Industry Implications
1. Children's Products - The Litecup is a disruptive innovation in the children's product industry, creating a new category of night lights that also serve as drinking cups for kids.
2. Household Goods and Appliances - The 360-degree valve technology in the Litecup presents disruptive innovation opportunities for household goods and appliances, such as improving the functionality of water bottles and other drinking containers with similar valves.
3. Hospitality - Hotels could incorporate similar multifunctional products into their guest room amenities, such as offering drinking cups with built-in night lights for added convenience and comfort for guests.
3.9
Score
Popularity
Activity
Freshness