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Ayman HelwehAyman Helweh
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Big Bird-Inspired Cosmetics Ads Edit
Fergie is Feathery in MAC’s Viva Glam VI Lip Gloss Campaign


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Big Bird-Inspired Cosmetics Ads
Fergie is Feathery in MAC’s Viva Glam VI Lip Gloss Campaign
Big Bird-Inspired Cosmetics Ads - Fergie is Feathery in MAC’s Viva Glam VI Lip Gloss Campaign (GALLERY) 2

I guess feathery bird-like fashion is definitely in. We’ve seen it on Louis Vuitton runways, on Madonna and in new fashion editorials.

Now the avian trend invades ad campaigns as well,  evident in the new Viva Glam ad for MAC cosmetics featuring Fergie.

The ad promotes Fergie’s new lip gloss for MAC, Viva Glam VI Special Edition, which benefits the brand’s HIV/AIDS fund.

“I remember the ads with RuPaul and buying the first color, but it was pretty dark for my skin,” Fergie explains, describing her choice of a pale, shimmery plum for the product. “I love a natural lip.”

References:  metrobostonnews, popbytes

Filed In:  celebs cosmetics fashion marketing print






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FOUR WAYS TO REACT: vote, favorite, add more examples of Big Bird-Inspired Cosmetics Ads or comment about Fergie is Feathery in MAC’s Viva Glam VI Lip Gloss Campaign.

Favorited by Sandra Winn on Jan 17, 09
Sandra Winn on Jan 17, 09  423 Trends   1,249 Comments
I think it's great that Fergie uses her fame and products to promote AIDS awareness.
Sandra Winn on Jan 17, 09  423 Trends   1,249 Comments +2
Ayman Helweh on Jan 18, 09  2,236 Trends   2,641 Comments
I agree Sandy, I applaud any celeb using their fame for good. The image is a bit scary though. Makes you wonder how drag queen RuPaul looked more feminine in his/her MAC Viva Glam ad.
Ayman Helweh on Jan 18, 09  2,236 Trends   2,641 Comments +2


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Big Bird-Inspired Cosmetics Ads