The Lonely Collection is Full of Understated Sensuality

By: Meghan Young - Sep 25, 2014
References: lonelyheartslabel & refinery29
The Lonely lingerie lookbook for the New Zealand label's Spring 2014 collection is a refreshing change from typical bedroom photoshoot. Sensually understated yet still very much feminine, the pieces are sexy, but in a way that is completely approachable. After all, most women don't dress up as though they will be seducing someone every night of the week.

As though capturing the model on a lazy Sunday morning, the Lonely Spring 2014 lingerie lookbook does have a sense of solidarity that captures the essence of the brand. Pairing comfy fuzzy socks with every outfit, the lingerie lookbook shows women that they can still look good while embracing true comfort at home. They will never want to leave their bed in these lingerie pieces.