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The Lifeproof Brand Campaign Targets Those Living on the Edge

By: Farida Helmy - Published: • References: vimeo & inspirationhut.net
If you are spontaneous by nature and love the outdoors and all the adventures the great wilderness boasts, then you are bound to love the new Lifeproof Brand campaign. Why? Because it was made for people just like you.

The Lifeproof Brand campaign features people who like to live on the edge. Those who like to surf, bike and raft and let go of the world. The only thing they have in common is an addiction to the adrenaline and a need to keep their smartphone and tablets safe no matter what the hobby of choice is. That is where Lifeproof comes in. The smartphone and tablet case brand promises to keep your gadgets safe so you can have peace of mind when you are off doing your thing.

Its latest advertising campaign for its new Samsung Galaxy S5 case was created by photographers and digital artists Tim Tadder, David Oldfield and Mike Campau. Stats for Thrilling Smartphone Case Ads Trending: This Quarter & Warm
Traction: 349 clicks in 9 w
Interest: 0.5 minutes
Concept: Lifeproof Brand Campaign
Related: 68 examples / 52 photos
Segment: Neutral, 18-55
Comparison Set: 25 similar articles, including: life preserver phone cases, disaster-proof phone covers, and arousing tech ads.