Prodigy Campaign Claims Flowers Placate Angry Parisians

By: Vincent Salera - Published: Feb 28, 2009 • References: coloribus
Men should really be nice to their girlfriends and wives in Paris. If not, they’d better order some flowers quickly from to avoid the destruction of prized possessions like their motorcycle, wine collection or matchstick miniature ship.

The woman wearing the pink Chanel suit with mascara running down her face is a hoot! What an original way to advertise a flower delivery service. The ads were created by Callegari Berville Grey, Paris with creative direction by Andrea Stillacci, Luissandro Del Gobbo, Giovanni Settesoldi, and Cedric Auzannet. The copy was written by Benjamin Dessagne. Stats for Ads to Avert Destruction Trending: Older & Chilly
Research: 3,394 clicks in 378 w
Interest: 4 minutes
Concept: Ads To Avert Destruction
Related: 57 examples / 44 photos
Segment: Neutral, 18-55
Comparison Set: 21 similar articles, including: flowers for the fingers, self-watering flowers, and genetically modified flowers.