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The Lider Interiores Ad Redecorates With a Click of the Remote

By: Joanne Lam - Published:   Updated: Jun 16 2011 • References: liderinteriores.br & unplggd
If redecorating were as easy as this Lider Interiores ad makes it look, furniture shopping would probably be less of a pain.

Transforming from one design to another with the click of a remote, this Lider Interiores ad experiments with different looks for your living room. This concept successfully portrays the impression that shopping for furniture can be that simple once you're in the right store.

Implications - Simplicity is something that many consumers can appreciate, especially in the multi-tasking, time-conscious world that exists today. Companies who promote their simplistic, efficient products help consumers to feel that that particular product will help them to simplify their chaotic lives.

Stats for Transformer Living Rooms Trending: Older & Average
Traction: 5,800 clicks in 235 w
Interest: 4 minutes
Concept: Lider Interiores
Related: 65 examples / 50 photos
Segment: Neutral, 18-55
Comparison Set: 24 similar articles, including: multifunctional furniture, scrabble furniture, and keyboard furniture.