Uncomfortably Hot Ad Campaigns
With the mix of red and blue body paint to indicate temperature and the subtle yet witty tagline, â€œCool Down Quickly,â€ the ad easily makes its point and garners a few laughs. See more images from the LG 'Cool Down Quickly' ad campaign above.
Implications - One of the easiest and most effective methods that a company can use to garner the attention of audiences while also simultaneously appealing to the buyers' wants is through humor. Not only is humor a universal appeal, it helps a company seem much more human in the eyes of a consumer.