L’Entrecôte de Paris is a restaurant whose tagline reads: “not having to choose can be great.” The restaurant only serves one main course dish of “entrecôte with sauce and fries.”

The L’Entrecôte de Paris advertisements ask you to choose between some tough choices, leaning towards the idea that maybe it’s just better not to choose. The restaurant claims that the one meal they serve is absolutely delicious—it must be if they stay in business!