I am on a LEGO kick today.  Did you know you could spice up your next meal with LEGO salt and pepper shakers?  It’s true.  Plus, the LEGO salt and pepper shakers will go very well with your LEGO ice cubes.  At a price of just $7, this purchase decision is easy.  Buy direct from LEGO.com

Implications - Everyday items that only complete necessary functions are not sought after on today's market. Providing a sense of whimsy and entertainment is needed when attracting customers to items that only provide monotonous qualities. Companies that want to expand their consumer market could incorporate playful elements into their products.