Leagas Delaney Creates Eye-Opening Ads for Lexum European Eye Clinic

By: Chalaine Mantha - Published: Mar 10, 2011 • References: leagasdelaney.cz & adsoftheworld
As someone who has to wear contacts or glasses all the time, I can really relate to this Leagas Delaney advertisement created for the Lexum European Eye Clinic. The ads state "Who wouldn’t like to see more? Laser eye surgery can change your life in a single moment." The images depicted feature a big white sheet over half of the picture which really helps to get the message across. Under the sheets lay mysterious sights such as aliens and enormous octopuses. 

I think that the Leagas Delaney advertising agency was bang-on in this advertisement and it definitely has me thinking about laser eye surgery! The graphics are really well done, which also helps to get the message across and grab people’s attention. Stats for Alien Abduction Ads Trending: Older & Mild
Research: 2,405 clicks in 272 w
Interest: 4 minutes
Concept: Leagas Delaney
Related: 48 examples / 37 photos
Segment: Neutral, 18-55
Comparison Set: 18 similar articles, including: inked awareness campaigns, daring lube ads, and rotting tooth campaigns.