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'Leaders of Men' in Posi+tive Magazine Walks on the Wild Side

By: Marissa Brassfield - Published:   Updated: Jun 16 2011 • References: positive-magazine & thefashionisto
Models Sam Brack, Ryan Jagger, Jamie Hanson, Kieron Wraith, and James Storr are badass individuals for 'Leaders of Men' in Posi+tive Magazine. Whether they're gun-wielding assassins rocking undies and tattoos or walking the streets clad in a Zara suit and full face mask, both the fashions and lifestyles featured are wild.

See more shots from 'Leaders of Men' in Posi+tive Magazine above. Which character is your favorite?

Implications - One of the best ways a brand can attract attention is by producing advertising that features unabashed sex appeal. Not only does the marketing draw in viewers through physical attraction, it draws interest from news media and critics who wonder if the ad is too risque. Regardless, it creates memorable brand awareness.

Stats for Scantily-Clad Assassins Trending: Older & Warm
Traction: 12,695 clicks in 226 w
Interest: 4 minutes
Concept: Leaders Of Men
Related: 103 examples / 79 photos
Segment: Females, 12-55
Comparison Set: 38 similar articles, including: 33 rebel fashion innovations, tailored urban menswear, and hipster-hunting photoshoots.